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A penalty from Google means that your search engine rank will be affected.  Stay with articles on Googles side that is good.  Its content related to your enterprise.  If you compose a post on something that doesnt pertain you might attract an audience but maybe not the right audience to your website. Publish Unique Content Many business owners fall prey to using market advertising business or a service to write and article content on their blog.  While thats fine, do your research to guarantee the content you are receiving is not also printed on another site.  A simple way is to run a Google search of the first paragraph of any material which you buy from business or a writer. Check out this post on how to write original content, if you arent able to outsource your own blog posts.    Write Regularly A frequent situation is that business owners begin writing and then cease after a brief period of time.  Maintain an editorial calendar and adhere to a schedule for blogging. Its important to recognize that there is basically no limit to the maximum amount of blogging you do, Even though you ought to aim to blog as a minimum.  A site that hasnt may lead individuals that stumble across it to think that the company is inactive also. You can become the thought leader in your business, Should you write about something specific enough on your blog.  While presumed leadership is important, not every post has to be award-worthy.  Listed below are 130 ideas business blog topics which you may use all year long.    Split the Text No one likes to see a block of text.

 

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Title your article if your blog article is a list of tips or must-dos.  Stumbling on a blog article with 7 business blogging best practices presented in a numbered list is more appealing to readers compared to a very long post with apparently no business.  Readers may bully . Rate bounces by breaking articles up into digestible pieces of info.    Use Images text to divide is by including pictures in articles.  Graphics and images are attractive and keep viewers interested.  Returning to the example in the first point, youre and if youre writing a blog post about a award your restaurant obtained using keywords that are targeted for it include images of the award in the article!  Post pictures of this award ceremony or a party to celebrate the winners. Rather than not adding any picture at 22, if you dont have any pictures to add, use a free stock photograph.  Remember also that properly tagging your images can help to boost the SEO of this article to.   Images have the potential to position in a picture search on Google.  Learn more here.   Establish Dont expect website success.  Results will take some time.  Business blogs can help convert traffic into leads almost instantly because they allow a company owner to show off their knowledge and experience. This doesnt imply, however, working for you or that blogging right.  Blogging will pay off over time. Follow these practices for your site and you should see success!  For more help getting started with business blogging, download our free guide under: This post was published July 29, 2015 July 6, 2018 and updated.

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If you use blogging to market your business, you know that writing blog posts is half the struggle.  Understanding when to post them may make all the difference in whether your blogs get and how to name them, talk about them commented , read and sharedor ignored.  The Colossal Content Marketing Report recently examined 1.16 million articles from 4,618 sites by publishers including content marketers, people and media companies. When Should You Post In case youre posting on weekdays, for example 87% of the posts in the study, you may want to rethink your plan.  Blogs posted on weekends got more shares.  Saturdays were the top afternoon for sharing: Even though only 6.3% of articles in the analysis were printed on Saturdays, these posts got 18 percent of social shares. To 6 p.m. Eastern time), many engagement with and societal sharing of posts happened after hoursfrom 9 p.m. to midnight Eastern, with a major spike in 10 to 11 p.m. Takeaway: Attempt scheduling some posts for sharing or weekends posts on social websites later at night rather than during business hours. Social sharing dropped, once post names went beyond 60 characters, however.  Should you ask a question on your post titles research says Yeswhile 95 percent of blog article titles didnt include a question mark, those who did received nearly twice as many shares that are social as the typical.  Keep in mind, though, that posts with two or more question marks had the smallest quantity of shares. Takeaway: When you name blog articles, look for a middle ground.  Curiosity is sparked by questions, but dont go overboard.  By using exclamation points, and capitalize like a tween girl.  Where Can Readers Share Many social sharing of site posts happened on Twitter and Facebook: Twitter accounted for 38.6 percent of total societal shares, Facebook Shares for 26.7 percent and Facebook Retailing for 33.8 percent.

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Want more information to Advertise your business Register for the Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you to ask questions comment on our posts, get to learn small business owners and receive special offers from our spouses. Word Press has existed for a little while today and is a CMS capable of building just about any kind of Website you'd want.  With that said, Word Press began as a platform.  A huge amount has grown since its beginning, however you can see many of its ancient influences still are present. Theyre only a part of the Word Press website as complete, while contemporary Word Press websites contain blogs.  Websites are additional on so often they are considered an afterthought when it is time to set them in.  While we recommend a site for most sites, we also need to caution people about using sites badly or slapping them hastily. Below, we look at some standards and tips to make sure that your Word Press blog is a resource which we actually want to see.  Readability Determines Retention If you look at a post, you can instantly tell if youre likely to read the article based on its ease of studying. We generally dont remain on those pages for at least a couple paragraphs, if that, unless that content is amazing!  Its isnt fighting your layout when putting together your blog.  Below are few strategies to keep your blog legibility Use fonts.